Posts Tagged ‘Franklin Foods Blog’

The World of Food Blogging Continues to Grow

January 25th, 2011 (franklin)

Lauren Hartung of Anderson Partners shares the latest news on Food Blogging.

According to Lauren, Food blogging is continuing to grow in popularity, and entering the game now is is known for hosting a number of active bloggers, and allowing new bloggers quick and easy access to start posting. Seeing an opportunity for a niche site, has introduced its bloggers to Food Press—an accumulation of food-related posts that are pulled from the site. From featured posts to featured bloggers, Food Press allows food lovers to share recipes, photos and more. Having started just a few months ago, Food Press is already taking off.  Click here for the Food Press link.

Food Press

Mark Hughes of Anderson Partners Advertising Discusses Blogging in the Food Industry

April 27th, 2010 (franklin)

Does your company utilize a blog? Has this been a successful tactic for you?

April 7, 2010Author Mark Hughes

Blogs are considered one of many social media tools in the mix that can provide targeted information to customers/prospects. Like most social media tools, blogs offer an outlet for conversations that are relaxed and informal—and consequently more open and inviting. Blogs provide an opportunity for your company to present a new face and to relate to your customers on a new level.

The key to any successful blog is to provide targeted, relevant information on a consistent basis. Blogs can be utilized in a number of ways—to ignite meaningful conversations, share ideas that will help others with their business and gain feedback on your products/services.

To promote your blog, consider using the following tactics: public relations, collateral at trade shows, banner ads, your own Web site, e-mail blasts, social media tools, and RSS and e-mail subscriptions.

Some food ingredient company blogs I have come across are listed here. I will continue to build this list as I hear about them. These provide a good idea of the different kinds of voices that blogs can take. Let me know if you’ve seen other interesting food ingredient blogs you’d like us to share.





Welcome to the Franklin Foods Blog!

September 16th, 2009 (franklin)


Franklin Foods has been producing great tasting dairy products for generations. We are excited about our award-winning cream cheese products and our commitment to Re-Invent Cream Cheese.

With this blog we hope to learn, share, and get to know all of our customers better.

Thank you.