Posts Tagged ‘Dessert’

“Did you leave room for dessert?”

September 28th, 2009 (franklin)

Why at the end of every restaurant meal is this same question (or something very simliar) being asked?   Well, it happened to me (again) last Saturday night and I tend to have the same answer, “No, I think we are fine.”  I wonder how many restaurant diners are asked this same or similiar question at the end of every restaurant meal across the U.S. and respond this exact same way?   At $8 – $12 for a dessert in most nicer restaurants a couple of “Yeses” could really help boost the check average and regain some lost sales due to less diners.  As a diner I want to be sold on dessert.  As an ingredient manufacturer I have a stake in the game as well.  I would love to change the way desserts are sold in the U.S.  and create the “No” Proof Dessert (thinking out loud here).  Does it need to be lower in calories?; or have less fat?; and, of course still be decadent.  The current way to sell desserts across the U.S. needs a fresh approach.  Since our mission is to Re-Invent Cream Cheese, we might just have the solution.